Occupation information for

Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or the Internet. Includes individuals who obtain leases for outdoor advertising sites or persuade retailers to use sales promotion display items.

Currently Employed: 490

Yearly Projected Openings: 20

Typical Hourly Wage: $13.92 - $39.87

Typical Annual Salary: $29,000 - $82,900

• Maintain assigned account bases while developing new accounts.
• Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
• Provide clients with estimates of the costs of advertising products or services.
• Locate and contact potential clients to offer advertising services.
• Process all correspondence and paperwork related to accounts.
• Inform customers of available options for advertisement artwork, and provide samples.
• Prepare and deliver sales presentations to new and existing customers to sell new advertising programs, and to protect and increase existing advertising.
• Deliver advertising or illustration proofs to customers for approval.
• Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.
• Recommend appropriate sizes and formats for advertising, depending on medium being used.

• Desktop computers
• Notebook computers
• Personal computers
• Personal digital assistant PDAs or organizers
• Special purpose telephones

• Data base user interface and query software
• Electronic mail software
• Office suite software
• Presentation software
• Word processing software