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Occupation information for

Advertising Sales Agents
District Of Columbia

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description

Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or the Internet. Includes individuals who obtain leases for outdoor advertising sites or persuade retailers to use sales promotion display items.

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details

Currently Employed: 470

Projected Annual Job Openings: 20

Typical Hourly Wage: $17.03 - $40.36

Typical Annual Salary: $35,400 - $84,000

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typical training

Typical education needed for entry: High school diploma or equivalent

Typical work experience needed for a job in this occupation: None

Typical on-the-job training once you have a job in this occupation: Moderate-term on-the-job training

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typical job duties

  • Maintain assigned account bases while developing new accounts.
  • Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
  • Provide clients with estimates of the costs of advertising products or services.
  • Locate and contact potential clients to offer advertising services.
  • Process all correspondence and paperwork related to accounts.
  • Prepare and deliver sales presentations to new and existing customers to sell new advertising programs, and to protect and increase existing advertising.
  • Inform customers of available options for advertisement artwork, and provide samples.
  • Deliver advertising or illustration proofs to customers for approval.
  • Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.
  • Draw up contracts for advertising work, and collect payments due.

tools & technology


Tools:
  • Desktop computers
  • Notebook computers
  • Personal computers
  • Personal digital assistant PDAs or organizers
  • Special purpose telephones

Technology:
  • Data base user interface and query software
  • Electronic mail software
  • Office suite software
  • Presentation software
  • Word processing software

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